The collective work can be read on different levels, thus showing the contradictions that typify migration through a critique of the stereotypes associated with advertising, the media and banking systems. Using similar strategies, they copy the original iconography and design structure to present an advertising campaign infused with irony, changing the original meaning by introducing oppositional messages in a poetic way.
Rogelio López Cuenca is an activist, visual artist and poet. His work addresses key questions in contemporary societies such as the creation of identity, migration and racism. He has a long-standing collaboration with Elo Vega, an artist giving voice to projects that question gender inequality.